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Winning By Design
8 Proven Sales Principles That Will Elevate You From Good to Great
by Magesh Das
Simple strategies, outstanding results. Sales success treated as a deliberate outcome — not a matter of chance.
Where to buy
Also available from Popular Singapore · bol.com · Adlibris · Jarir Bookstore · The Nile
About the book
Great salespeople are not lucky — they are deliberate. Winning By Design lays out eight core principles for high-performance selling, from discovering your purpose and mastering your time to building the mental resilience that sustains a long career.
Grounded in visualisation, disciplined daily routines and systems that strengthen client relationships, this is a practical playbook for anyone ready to move from good to great.
Book details
About the author
Magesh Das
Magesh Das
CLU · ChFC · MDRT Top of the Table
Magesh Das brings more than 20 years of financial services experience. He has qualified for the Million Dollar Round Table 20 times, earned Court of the Table honours five times, and reached Top of the Table status, placing him among the top 1% of advisers globally.
He is the founder of Mad Success, an international keynote speaker and masterclass trainer, a two-time national physique champion, and the owner of a football academy.
From an author
Magesh Das · Winning By Design
CLU · ChFC · MDRT Top of the Table
Publishing 3AM Mindset in December 2026
“I decided to publish Winning By Design because I wanted to turn my experiences and principles in sales, leadership and personal development into something that could reach and benefit more people. Before starting, I was unsure how to transform my manuscript into a well-structured, engaging and professionally published book.
“Working with Rishita Books made the entire journey straightforward. I handed over my manuscript and their team managed the complete publishing process — from editing and strengthening the content to refining its structure, design and final production. They made the book clearer and more impactful while ensuring it remained true to my voice and message.
“Since its publication, Winning By Design has strengthened my credibility as an author, international keynote speaker and masterclass trainer. It has opened conversations with new clients, supported my speaking engagements and helped my message reach a wider global audience.
“The positive experience and trust we built have led us to work together again on my upcoming book, 3AM Mindset. I look forward to bringing this next project to life with the Rishita Books team.”
